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WHITEPAPER

How to build a digital PR ecosystem in 2024

Innovation is the driving force behind successful corporate comms in 2024. Uncover the transformative power of digital comms in today's competitive landscape through creative strategies that empower your brand narrative control, team connections, and worldwide communication.

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Our 2024 whitepaper includes:

Expert Advice

Take advantage of expert advice and best-practice tips and tricks you can use today to transform your PR efforts into measurable successes.

Success Stories

Read powerful stories from organisations that have harnessed the power of digital comms including Booking.com and Schiphol Airport.

Product Insights

Explore how Presspage's suite of integrated features can support busy PR teams in streamlining their processes and achieving their goals.

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CONTROL your narrative

In our interconnected digital age, maintaining control over your organization's narrative has become a key task for PR leaders. The power of shaping public perception, building trust, and effectively managing crises lies in the hands of those who can take control of the narrative, both internally and towards your external audience.

The right digital PR tool can put you in the narrative driving seat, but there are four best practices you need to make sure you have clearly defined before going digital.

Our whitepaper will help you master the best practices of narrative control, highlighting actionable tips and tricks for success.

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CONNECT with your team

Effective communication, collaboration, and connectivity can make or break a PR strategy.

PR professionals not only need to be well-versed in crafting compelling narratives but also in fostering robust connections within their own teams, across departments, and even globally.

The whitepaper will guide you in understanding why connectivity is important and how you can begin making meaningful connections between PR teams and stakeholders.

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COMMUNICATE to the world

Any PR campaign is dead on arrival if it doesn’t reach the right audience. In today’s digital-first world, a linear approach will no longer cut it and PR teams must adapt and embrace new methods to effectively communicate with the world.

There are 3 things every PR team needs to do if they want to ensure their message is picked up by the right people for the right reasons.

In the whitepaper, we unpack these three strategies and uncover key drivers for successful global communications in the modern world of work.

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